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Banco BS2

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art direction
concept

As part of its creative direction and branding strategy, I developed a visually striking and highly adaptable design system for BS2. The design system leveraged elements of the BS2 logotype to create a range of unique and original templates that could be used across various screens and platforms.

The visual identity was designed to be highly responsive and adaptable, ensuring that the brand's messaging and design remained consistent and effective across all channels. By incorporating elements of the BS2 logotype into the design system, The goal was to create a cohesive and memorable visual identity that helped to differentiate the brand from its competitors.

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Contact

São Paulo - SP
Email: [email protected]
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© Vinícius Valadão 2020
art director/designer